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AI governance 5 min read

How often should you review your AI policy?

There is no fixed rhythm. You review an AI policy when something prompts it, and at least once a year when nothing does. Three numbers tell you whether it is time, and what needs to change.

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Quick answer

No law sets a rhythm for reviewing an AI policy. The GDPR does require that measures are reviewed and updated where necessary, without attaching a period to it. So work from triggers: a tool that is used without a decision, a vendor that changes its terms or features, a new licence, an incident, a date in the AI Act. If no trigger appears, review at least once a year. At every review, look at three numbers: the share of AI use that runs through allowed tools, the tools without a decision that are actually used, and how often a notice is dismissed.

01

The GDPR asks for measures to be evaluated and updated, but names no period

02

Triggers weigh more than a calendar, and a year is the minimum when no trigger appears

03

A review starts by comparing the list in the policy with the tools that are really opened

04

Three numbers show whether the policy pinches: share via allowed tools, tools without a decision, dismissed notices

05

A notice that is often dismissed usually says something about the alternative, not about the employee

A board secretary at a school group pulls up the AI policy for the annual planning cycle. The document was adopted a year earlier. It names a tool the vendor has since renamed, it says nothing about Copilot Chat even though it has been on for everyone since the Microsoft 365 rollout, and the transcription tool three teams rely on is not in it at all. Nobody broke the policy. The policy simply did not keep up.

So "how often should you review your AI policy" is the wrong question if you expect a number. You review when something prompts it, and at least once a year when nothing does. The rest of this piece is about what counts as a prompt, and which three numbers you bring to the table.

What does the law ask, and what does it not?

The GDPR sets no period for policy. Article 24 asks that an organisation's measures are reviewed and updated where necessary. Article 32 asks for a process for regularly testing, assessing and evaluating the effectiveness of measures. How regular is up to you, and you record why that rhythm fits the risk.

The AI Act adds no review period either. It does add a number of dates on which obligations start to apply, and anyone with a use case that falls under them has a trigger with a date attached. Which dates those are and what they mean for an employer is covered in the EU AI Act for employers.

For the rhythm this means: a fixed calendar is defensible, but a calendar alone is too little. Whoever looks once a year and otherwise not at all misses eleven months of change.

Which triggers weigh more than the calendar?

AI services change faster than policy. A chatbot gains memory, a meeting tool starts summarising, a vendor adds connectors or changes what happens to input. Each of those can make a status in your policy wrong without anything happening inside your organisation.

TriggerWhat you look atWhat usually changes
A tool without a decision is used and growingWhat the tool does, which data goes in, which accountA new line in the policy, with a status
The vendor changes features or termsWhether the status and condition still fit the new versionThe condition, sometimes the status
A new licence or preferred routeWhich tools become redundant, and whether people agreeThe preferred route and the statuses around it
An incident or near missWhich agreement was missing or could not be followedThe agreement, and often the alternative
Reorganisation, acquisition, new departmentWhich use arrives that the policy does not knowThe list of tools and their owners
A date in the AI Act or sector rulesWhether a use case falls under new obligationsThe classification and what comes with it

The first kind of trigger is the most common and the most often missed, because a policy document cannot see which tools are opened. To know that, you put the list from the policy next to actual use. How to do that without tracking people is described in measuring AI adoption.

Which three numbers do you look at in a review?

A review that only rereads the document finds only what is already in it. The numbers show what happens outside the document.

The share of AI use through allowed tools, with its trend. This is the number that ties policy to practice. If it rises, the decisions and the communication about them are doing their work. If it falls while total use grows, use is growing around the policy, and a review is no longer optional.

The tools without a decision that are actually used. Not the full list of everything opened once, but the tools with recurring use that the organisation has said nothing about. Every line in that list is a question employees are currently answering for themselves.

The notices and what happened next. When the decision appears at the moment someone opens a tool, you can count how often a notice was shown, how often the alternative was opened, and how often someone continued anyway. A notice that is dismissed most of the time rarely says something about the people and usually says something about the tool: the alternative does not do what they need, or the risk is smaller than the policy assumed.

All three numbers can be measured without a user id. BeeSensible counts which AI tools are opened (only the domain, at most once a day per device), shows the share through allowed tools with its trend and the tools without a decision that have use, and counts per status how often a notice was shown and what happened next. This is the register you make that comparison in:

Search tool, vendor or categoryโ€ฆ
865 tools
ChatGPT๐Ÿ‡บ๐Ÿ‡ธ
HighAllowed
Claude๐Ÿ‡บ๐Ÿ‡ธ
MediumAllowed
DeepSeek๐Ÿ‡จ๐Ÿ‡ณnew
CriticalNot allowed
Perplexity๐Ÿ‡บ๐Ÿ‡ธnew
MediumNo decision yet
Mistral๐Ÿ‡ซ๐Ÿ‡ท
LowNo decision yet
Midjourney๐Ÿ‡บ๐Ÿ‡ธ
MediumNo decision yet

Every tool, scored for risk

865 AI tools, each scored Low to Critical, with nothing pre-approved or pre-blocked until someone decides.

More about AI Tools

What does a review look like in practice?

A care organisation named Microsoft 365 Copilot as its preferred route a year ago and set the free version of ChatGPT to not allowed. At the annual round, the share through allowed tools has moved from sixty to just over seventy percent. At the same time a transcription tool has sat in the list without a decision for months, with weekly use, and the notice on free ChatGPT was dismissed in three out of four cases.

That picture calls for three small decisions rather than a new document. The transcription tool gets an assessment and a status. The ChatGPT notice gets a different alternative, because Copilot Chat turned out not to do what people were looking for there. And seventy percent becomes next year's baseline. None of this is an incident; it is the ordinary maintenance of a policy that is in use.

What changes in the policy itself?

Usually little text and many statuses. The list of tools gains lines and loses lines. A condition is tightened, or loosened because the use turned out to fit better than expected. A preferred route shifts when the organisation takes on a new licence. And every decision gets a date, so the next review can see what happened since the last one.

What you do not do is rewrite the whole document because a year has passed. Which eight questions a policy has to answer, and why most documents skip three of them, is in the pillar on writing an AI policy. A review checks whether those eight answers still hold, and stops there. Why a policy without that check cannot demonstrate compliance is in you have an AI policy, can you prove it's being followed. The other articles on this subject are collected under AI governance.

So do not just put the next review in the calendar. Tie it to three numbers you glance at every quarter. When one of the three points the wrong way, that is the trigger, and you do not wait for the calendar.

FAQ

Common questions

Is there a legal deadline for reviewing an AI policy?

No. Article 24 of the GDPR asks that measures are reviewed and updated where necessary, and Article 32 asks for a process for regularly testing and assessing the effectiveness of measures. Neither gives a number. The organisation sets its own rhythm and records why that rhythm fits the risk.

What is a reasonable minimum?

One full review a year, and a short look at the numbers in between, quarterly for example. The annual round is about content: do the tools, statuses and conditions still hold. The quarterly look only checks whether a trigger has appeared that you would rather not leave until the annual round.

Which events are a reason to review earlier?

A tool that is used without a decision and keeps growing, a vendor that adds a feature or changes its terms (memory, connectors, a new model), a new licence that changes the preferred route, an incident or near miss, a reorganisation or acquisition, and a date in the AI Act that applies to your use cases.

Which numbers do you look at in a review?

Three. The share of AI use that runs through allowed tools, with its trend. The tools that have no decision yet and are in use. And the notices: how often one was shown, how often the alternative was opened, and how often someone continued anyway. All three can be measured at organisation level, without a user id.

What do you do when a notice is often dismissed?

First look at what the tool does that the alternative does not. If a transcription tool marked not allowed keeps being opened while the alternative cannot transcribe, the policy was not followed because it could not be. The review is then about the alternative or the status, not about the people who continued.

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